PHM-Exch> Virtual screening of El Susto movie - how health activism can fight power of transnational corporations

[Giulia Loffreda]

Dear friends,

I would like to invite you to the online screening of a movie on health activism called El Susto. The movie will be freely available and can be watched HERE <https://watch.showandtell.film/watch/institute-for-global-health-and-development> at any time until Saturday 27th March.

 On Friday 26th March at 6.30 pm GMT we are hosting a discussion with movie director Karen Akins and activists from Mexico and Sierra Leone.

More about the movie
In Mexico, where sugary sodas are more accessible than clean drinking water and Type 2 Diabetes is a leading cause of death, Coca-cola and other sugary drinks are as much a way of life as they are of death, unleashing a public health crisis on a government and population ill-equipped to handle it. As eye-opening as it is galvanizing, El Susto uncovers the powerful beverage industry’s outsized influence across the country, its access driven by deep political ties, aggressive marketing campaigns and gross abuse of power. Featuring families devastated by Type 2 Diabetes for generations; healthcare workers embedded in affected communities; leading public health advocates; and even a former Coca-cola marketing executive, El Susto charts Big Soda’s insidious infiltration into Mexican society as courageous public health advocates, medical professionals and community members fight for the well-being of a nation.

Watch the movie online here <https://watch.showandtell.film/watch/institute-for-global-health-and-development> and join us on Friday 26th March at 6.30pm GMT for the panel discussion.
El Susto screening is part of our Global Health Festival <https://www.ruhf-global-health-festival.com/> – visit our website for more information. 



Please join us and share the event with others!

Giulia

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